This week in the guest chair we have Kimberly Waters, founder of Modern Urban Sensory Experiences, or MUSE, a luxury boutique fragrance house based in Harlem, NY. When Kimberly realized her role in corporate America was not providing her room to grow into her potential, she launched MUSE out of the parlor floor of a friend’s brownstone on Convent Ave in Harlem and has been growing ever since.
In this episode Kimberly shares:
- Why tapping into her community of mentors and entrepreneurs was the right direction
- How she has self-funded her business since 2017 with no outside capital
- How she has partnered with hard-to-find global brands, become a sought-after destination for emerging brands
Highlights Include:
- 00:00 Intro
- 04:19 Gathering expertise in fragrance
- 09:50 Challenges in corporate America
- 13:46 Small-scale beginnings
- 22:46 Self-financing her side hustle
- 28:03 The unique customer experience
- 35:26 Revenue streams
- 39:18 Target audience and marketing
- 51:13 Tips for entrepreneurs
Check out episode 470 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube
Links mentioned in this episode
- Kimberly’s Website: https://www.museexperiences.com/
- Kimberly’s Instagram: https://www.instagram.com/muse_experiences/
- By Killian: https://www.bykilian.com/
- Myleik Teele’s SHP Episode: https://www.youtube.com/watch?v=FtJgMJXpUPY
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Guest Social Media Info
- Kimberly’s Website: https://www.museexperiences.com/
- Kimberly’s Instagram: https://www.instagram.com/muse_experiences/
