{"id":4600,"date":"2023-02-01T14:58:46","date_gmt":"2023-02-01T19:58:46","guid":{"rendered":"https:\/\/www.sidehustlepro.co\/?p=4600"},"modified":"2023-11-14T21:21:54","modified_gmt":"2023-11-15T02:21:54","slug":"howjacquelynrodgersgotblacksantaontotargetshelves","status":"publish","type":"post","link":"https:\/\/sidehustlepro.co\/howjacquelynrodgersgotblacksantaontotargetshelves\/","title":{"rendered":"337: How Jacquelyn Rodgers Got Black Santa Onto Target Shelves"},"content":{"rendered":"\n<p>We\u2019re back with an update episode with Jacquelyn Rodgers, founder of Greentop Gifts.<\/p>\n\n\n\n<p>I first spoke with Jacquelyn in 2020, when we learned Greentop Gifts aims to create products that represent what the holidays look like for Black and Brown families. Since then, Jacquelyn has gotten Greentop Gifts into retailers like Target and Amazon.&nbsp;<\/p>\n\n\n\n<p>In this episode Jacquelyn shares:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>What it took to get into Target retail and the village that supported her journey there<\/li><li>The many grant competitions and accelerator programs she\u2019s used to expand her business and network<\/li><li>The hilarious mantra she uses to make sure she doesn\u2019t burn out while running a business, being a wife and mom of two, and much more!&nbsp;<\/li><\/ul>\n\n\n\n<p>Check out this episode and others on <a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/side-hustle-pro\/id1126021323\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Apple Podcasts<\/a>, <a href=\"https:\/\/open.spotify.com\/show\/13qDj08lBR4ymzGhXIKy8t\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Spotify<\/a>, and <a href=\"https:\/\/www.youtube.com\/sidehustlepro\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">YouTube <\/a><\/p>\n\n\n\n<p><strong>Links mentioned in this episode<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Google Founders Academy: <a href=\"https:\/\/startup.google.com\/programs\/founders-academy\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">https:\/\/startup.google.com\/programs\/founders-academy\/<\/a>&nbsp;<\/li><li>Google Black Founders Fund: <a href=\"https:\/\/startup.google.com\/blackfoundersfund\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">https:\/\/startup.google.com\/blackfoundersfund\/<\/a>&nbsp;<\/li><li>FedEx Small Business Grant: <a href=\"https:\/\/www.fedex.com\/en-us\/small-business\/grant-contest.html\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">https:\/\/www.fedex.com\/en-us\/small-business\/grant-contest.html<\/a>&nbsp;<\/li><li>New Voices Foundation: <a href=\"https:\/\/newvoicesfoundation.org\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">https:\/\/newvoicesfoundation.org\/<\/a>&nbsp;<\/li><li>Target Accelerators Program: <a href=\"https:\/\/targetaccelerators.com\/happenings\/news\/2023-target-accelerators-applications-now-open\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">https:\/\/targetaccelerators.com\/happenings\/news\/2023-target-accelerators-applications-now-open\/<\/a>&nbsp;<\/li><li>Boss Women Media: <a href=\"https:\/\/bosswomen.org\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">https:\/\/bosswomen.org\/<\/a>&nbsp;<\/li><li>Melissa Bradley\u2019s Accelerator Program:&nbsp; <a href=\"https:\/\/www.1863ventures.net\/mentor-team\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">https:\/\/www.1863ventures.net\/mentor-team<\/a>&nbsp;<\/li><li>Greentop Gifts Instagram: <a href=\"https:\/\/www.instagram.com\/greentopgifts\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">https:\/\/www.instagram.com\/greentopgifts\/<\/a>&nbsp;<\/li><li>Greentop Gifts Website: <a href=\"https:\/\/www.instagram.com\/greentopgifts\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">https:\/\/www.instagram.com\/greentopgifts\/<\/a>&nbsp;&nbsp;<\/li><\/ul>\n\n\n\n<p>Click here to subscribe via RSS feed (non-iTunes feed): <a href=\"http:\/\/sidehustlepro.libsyn.com\/rss\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">http:\/\/sidehustlepro.libsyn.com\/rss<\/a><\/p>\n\n\n\n<h1 class=\"wp-block-heading\"><strong>Announcements<\/strong><\/h1>\n\n\n\n<p><strong>Join our Facebook Community<\/strong><\/p>\n\n\n\n<p>If you\u2019re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: <a href=\"http:\/\/sidehustlepro.co\/facebook\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">http:\/\/sidehustlepro.co\/facebook<\/a><\/p>\n\n\n\n<h1 class=\"wp-block-heading\"><strong>Guest Social Media Info<\/strong><\/h1>\n\n\n\n<p><a href=\"https:\/\/www.instagram.com\/greentopgifts\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">https:\/\/www.instagram.com\/greentopgifts\/<\/a><\/p>\n\n\n\n<p><a href=\"http:\/\/www.greentopgifts.com\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">www.greentopgifts.com<\/a><\/p>\n\n\n\n<div class=\"wp-block-smart-podcast-player-stp\"><script async data-type=\"track\" data-hash=\"Zwg0pOdgzq\" data-track=\"343\" src=\"https:\/\/app.fusebox.fm\/embed\/player.js\"><\/script><\/div>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re back with an update episode with Jacquelyn Rodgers, founder of Greentop Gifts. I first spoke with Jacquelyn in 2020, when we learned Greentop Gifts aims to create products that represent what the holidays look like for Black and Brown families. Since then, Jacquelyn has gotten Greentop Gifts into retailers like Target and Amazon.&nbsp; In [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4604,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spt_transcript":"","footnotes":""},"categories":[48],"tags":[],"class_list":["post-4600","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-physical-product"],"_links":{"self":[{"href":"https:\/\/sidehustlepro.co\/wp-json\/wp\/v2\/posts\/4600","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sidehustlepro.co\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sidehustlepro.co\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sidehustlepro.co\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sidehustlepro.co\/wp-json\/wp\/v2\/comments?post=4600"}],"version-history":[{"count":1,"href":"https:\/\/sidehustlepro.co\/wp-json\/wp\/v2\/posts\/4600\/revisions"}],"predecessor-version":[{"id":6178,"href":"https:\/\/sidehustlepro.co\/wp-json\/wp\/v2\/posts\/4600\/revisions\/6178"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sidehustlepro.co\/wp-json\/wp\/v2\/media\/4604"}],"wp:attachment":[{"href":"https:\/\/sidehustlepro.co\/wp-json\/wp\/v2\/media?parent=4600"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sidehustlepro.co\/wp-json\/wp\/v2\/categories?post=4600"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sidehustlepro.co\/wp-json\/wp\/v2\/tags?post=4600"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}